How can Krakow both inspire artists and commemorate them through the city space? Where can the city save its aspirations and dreams or find a place for a new industry? Does everything have to fit together? Can a tenement house emblem inspire greater diversity of the Krakow biotope?
Thanks to the application, equipped with augmented reality (AR) technology, you can find hints and answers to these questions while taking a walk along the multi -layered trail of the 20th century architecture of the Krakow Old Town. Discover amazing stories inspiring us to create a new and sustainable future.
The walk was created in cooperation with the Krakow-based BudCud studio, which specializes in creating diverse, informal spatial environments with plenty of references and culture codes.
HOW DOES IT WORK?
Look at the map, find the active points marked on it, and hit the road to the Krakow Old Town! To activate the point where you are heading, choose the number of the corresponding pin on the map. When you get to the selected location, you will find the desired virtual pin by looking through your phone’s camera. A yellow number will appear on the bottom right corner of the screen. That means you’re in the right place.
For example: you have activated on the map point # 4 and you arrived at św. Jana street from the Main Square. The number 4 appears in the application and the story number 4 is activated: Feniks with many faces. Now point the phone at the facade of the building – an illumination of the story will appear. In the right bottom square, you can choose to read it by clicking on the menu with the desired number.
The free application Krakow ARtour is available to download from AppStore and GooglePlay.
Concept and coordination of the project: Elwira Wojtunik, Popesz Csaba Láng
Substantive study: BudCud
UX programming: Popesz Csaba Láng
UI programming: Milena Malecha
Graphic design: Milena Malecha, BudCud, Popesz Csaba Láng
The project is being created as part of the Krakow program “Kultura Odporna”